I had an absolute blast being a guest on Will Green’s Marketing Made Clear podcast. This is the full bonus interview which dives into:
- A slice of my life story
- The nuts and bolts of podcast production and what really matters
- The wild-ish (but slow burn) journey of creating Audio Audit
- Why podcasting is great from a marketing perspective (building a thoughtful audience, SEO, advertising and effectively using social media, to name a few areas)
It was fantastic to chat with an old friend and serendipitous that our two worlds collided like this. I think we cooked up some good ideas for podcast newbies and veterans alike, complete with some quirky analogies to demystify audio technicalities.
The conversation is a marathon, not a sprint, clocking in at nearly 2 hours, but it’s packed with golden nuggets throughout. You can get links and subscribe in all platforms from Will’s website.
Whilst you’re here…
Audio Audit is an automatic benchmarking and proofing tool which checks the quality of your podcast MP3 files, giving you peace of mind before you publish.
It checks things like loudness, silences, restarted sentences, encoding, swearing and metadata.
Learn more ⇢Sign up
Creating an account only takes a couple of minutes. You’ll soon be able to start uploading your own audio files and improving your shows.